AI marketing & sales for small businesses worldwide — built in Silicon Valley

Caliradi is the AI SaaS arm of DSYP Group. We spent a decade running cross-border customer acquisition by hand — first into the U.S. market. Now it's a standardized growth engine any small business, in any country, can switch on.

2015Founded

10+Years cross-border experience

8Countries served

3Languages (EN / ZH / ES)

A team strategy session at the whiteboard

Bridging U.S. and overseas teams on a call

What we believe

Skin in the game

We write the 90-day guarantee into every contract — 20% refund if we don't deliver. Real accountability, not marketing copy.

AI + human, not AI alone

Every AI judgment call is reviewed by a U.S.-based human operator. We don't trust LLMs with your brand reputation.

Privacy by default

PIPL, GDPR, CCPA compliance built in. Your customer data is yours; we are a service provider, not a data broker.

Built for the long game

We optimize for retention, not acquisition. The best customer is the one who renews — so we design products that make renewing obvious.

Our story

2015

DSYP Group founded in Shenzhen

Started as a foreign trade company helping Chinese manufacturers find international buyers. Discovered that the bottleneck wasn't product — it was the U.S. sales infrastructure manufacturers couldn't build.

2018–2023

Cross-border operations across 8 countries

Built operational expertise in the U.S., Mexico, Canada, UK, Germany, Australia, Japan, and Spain. Worked with home goods, electronics, beauty, and furniture verticals.

2024

Caliradi LLC incorporated in Wyoming

Set up the U.S. legal entity in Wyoming and put the groundwork in place — banking, compliance, and the first U.S. hires — ahead of opening for business.

2025

Operations open in Silicon Valley

Began serving clients from Silicon Valley in January. Hired seasoned U.S. sales and go-to-market leaders, and started building the AI SaaS platform.

2025

Caliradi.ai entered beta

First enterprise pilots. Refined the 90-day delivery framework. Wrote the written guarantee into every contract.

2026

Public launch

Caliradi.ai now serves U.S. English-native brands, China-based exporters selling into the U.S., and U.S. Latino-owned businesses.

A note from the founder

“I've spent the last decade watching brilliant manufacturers and brands fail in the U.S. market — not because their products were bad, but because the infrastructure they needed didn't exist. Caliradi.ai is what I wish I'd had in 2015. We're building it because cross-border sales should be a discipline, not a gamble.”

Bill Yin · Co-Founder

Caliradi LLC · Mountain View, California

Team

Bill Yin

Co-Founder

MBA, United States
10+ years in cross-border trade & e-commerce
Market expansion, supply chain & growth strategy across the U.S., China, Australia, Southeast Asia and South America

Verify on LinkedIn ↗

Yang

CFO

MSc Finance, UNSW Australia
Financial management, capital planning & budget control
Investment, financing & compliance management

May

Head of AI Product Growth & Operations

MSW (quantitative research), Nanjing University
AI SaaS product growth, user acquisition & data-driven operations
User experience and standardized acquisition workflows

Amelia

Head of Marketing & Content Operations

MSc International Strategic Marketing, University of Glasgow
Previously at Microsoft (China), Dahua Technology & Huawei
Brand building, content strategy & social operations

Tania

Head of Sales Operations & Administration, South America

LLM (Master of Laws), Australia
Bilingual Spanish/English sales & administrative operations
Compliance, documentation & process optimization

Jing Dong

CTO, United States

Computer science background; previously a Software Engineer at Meta (Instagram)
Full-stack development & system architecture
AI tooling integration and technical delivery

Verify on LinkedIn ↗

Bevan

Technical Support, China

10+ years in China's IT industry
System operations & technical support
Infrastructure, network & security management

20+ people across four regions. Seven core leaders, plus around thirteen colleagues in customer service, sales, video production and operations based in the United States, China, Southeast Asia and Latin America — so work continues across time zones and reaches customers in their own language.

AI plus a global team plus local execution: that combination is what makes overseas customer acquisition, sales and operations actually run. Client names and account specifics stay confidential under NDA.